2026 people & pay insights survey

Our People & Pay Insights Survey captures anonymous insight from professionals across the UK housebuilding sector to understand how roles are evolving and what people really expect from employers today. The results will inform an industry insight report supporting both employers and professionals navigating a changing market.

We thank you in advance for your invaluable insights following the completion of the survey below. If you have any questions regarding our People & Pay project, please don’t hesitate to get in touch with us at operations@tdm-recruitment.com. Lastly, please use this link to sign up for the report to be sent directly to your inbox on release day.

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1) What region are you based in? *BedfordshireBerkshireBristolBuckinghamshireCambridgeshireCheshireCornwallCounty DurhamCumbriaDerbyshireDevonDorsetEast Riding of YorkshireEast SussexEssexGloucestershireGreater LondonGreater ManchesterHampshireHerefordshireHertfordshireIsle of WightKentLancashireLeicestershireLincolnshireMerseysideNorfolkNorth SomersetNorthamptonshireNorthumberlandNottinghamshireOxfordshireRutlandShropshireSomersetSouth GloucestershireSouth YorkshireStaffordshireSuffolkSurreyTyne & WearWarwickshireWest MidlandsWest SussexWest YorkshireWiltshireWorcestershire

2) What sector of housebuilding do you work in? *

• Administration, People & HR
• Commercial & Technical
• Finance & Operations
• Health & Safety
• Land & Planning
• Sales & Marketing
• Other

3) What type of housebuilder do you work for? *

• PLC
• SME
• Housing association
• Retirement

4) What best describes your current working pattern? *

• Site or office based
• Predominantly site or office based (4+ days)
• Hybrid (3 days on site or office)
• Hybrid (3 days at home)
• Remote

5) Has your working pattern changed in the last 12 months? *

• Yes – more flexible
• Yes – less flexble
• No change
• My role has changed

6) Which statement regarding your attitude towards your role do you most agree with? *

• I am happy with my job and not looking to move
• I am happy with my job but still looking to move
• I am unhappy and actively looking to move
• I am neutral and undecided about my next steps
• None of the above applies

7) What’s your basic salary range? *

• £25k – £29k
• £30k – £39k
• £40k – £49k
• £50k – £59k
• £60k – £69k
• £70k – £79k
• £80k – £89k
• £90k – £110k
• £110k+

8) How has your base salary changed in the last 12 months?” *

• Increased by 10%+
• Increased by 5% – 10%
• Increased by up to 5%
• No change
• Decreased

9) Do you feel your salary reflects market value for your role? *

• Yes
• Somewhat
• No
• Not sure

10) Would you consider moving roles in the next 12 months primarily for better pay? *

• Yes – actively looking
• Yes – considering
• No – but pay would influence me
• No

11) Has cost-of-living pressure changed what you expect from pay reviews? *

• Yes – I expect higher increases
• Yes – I’m more likely to move roles if not provided at all
• No change

12) Do you get a bonus on top of your basic salary? *

• Yes
• No

5) currently do

13) What does your bonus structure depend on? (select all that apply) *

• Individual performance
• Company performance
• Contractual
• Job level related
• No bonus

14) How regularly do you get paid a bonus?

• Annually
• Twice a year
• Quarterly
• Ad hoc
• Other

15) Does your organisation currently allow the use of AI tools (e.g. ChatGPT, Copilot)? *

• Yes – encouraged
• Yes – permitted but informal
• Restricted use
• Not allowed
• Not sure

16) How regularly do you use AI at work? *

• Multiple times a day
• Multiples times a week
• Rarely
• I tried it, but don’t use it
• Never used

17) What do you mainly use AI for? (select all that apply) *

• Communication (emails, reports, etc)
• Research
• Data analysis / forecasting
• Planning
• Administrative tasks
• Other
• I don’t use AI

18) Which statement regarding AI in housebuilding do you most agree with? *

• AI will significantly change roles in housebuilding over the next 5 years
• AI will support existing roles but not replace them
• AI will have minimal impact on the housebuilding sector
• Unsure

19) Does your employer offer flexibility around working hours (e.g. flexible start and finish times within core hours)? *

• Yes – formal policy in place
• Yes – informal / manager discretion
• Limited flexibility
• No flexibility
• Not sure

20) How important is flexible start and finish times to you (e.g. to support childcare or school drop-offs)? *

• Very important
• Quite important
• Nice to have
• Not important

21) Which statement best reflects your experience? *

• My employer does not support working from home but offers flexible working hours
• My employer supports both flexible hours and remote working
• My employer supports remote working but not flexible hours
• My employer supports neither
• Not sure

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